All the Details of the Company Can be Explained Here
Visitors want to know better about the company when they visit its website. This legal document contains all details of the company, its establishment procedures and a lot more.
The document should contain introduction, information pertaining to the data collection, storage of the data and contact details.
Third Party Apps Need it
There are a large number of third-party apps that need their business partners to disclose how they handle all the private data.
Way to Build A Bond of Trust With Customers
For SEO and Marketing Purposes
Sites that do not have privacy policies are lesser trustable than the ones that have the policy.
It is Customers’ Moral Right
Every visitor on the website becomes a data source for the companies. Hence everybody has the right to know what is happening all over the Internet. They have the right to know what is happening to the information that they are furnishing and what will happen to that information.
- Types of information collected by the app or websites.
- Purpose for gathering the data.
- Details of the data transfers
- Use of the cookies
- Affiliated websites or units including third parties.
The document should begin with which information gathered.
Information we collect:
Under this subhead, all types of personal data which is collected from the users are enlisted. Right from the IP addresses and e-mail addresses to the financial and the payment information, this subhead should contain everything. Apart from that, this sub head should be as elaborative as possible.
All the information that a website gathers from a user should be mentioned here like username, password, e-mail address, photos that you post to the service and more.
Methods of Collection and Data Usage:
How You Use That Data?
- For notifying visitors about some important up dates.
- For contacting customers for marketing.
- For improving the content.
- Can be shared with the third parties for advertising and analytics.
- Providing customers with new offers and services
Communications With Consumers:
There will be times when you want to get in touch with the customers and they will also want to set a contact with you. A communication clause should be included in the website wherever necessary. This is the section where you will inform them how they will be contacted, why you plan to contact them etc.
It is very important to include a communication clause because often times businesses want to get in touch with their customers. You need to list the methods that you want to use for communicating with them. Apart from them, it is always a good idea for mentioning how they can opt out from the communications.
Third Party Disclosures:
A lot of visitors are worried and apprehensive about if their information gets shared with the third parties. So, in a sub-head a third party disclosure should be there that can let the visitors know if this is done by you and under what circumstances.
How Information of the Visitors is protected?
Users need to be reassured that their personal information will be stored safely. In this section, you do not have to give specifics about how exactly you secure the data but you just need inform them that you do use protocols for security.
Visitors need to be ensured that their data is kept fully confidential and. You can make use of the site security provisions that you are following like SSL encryption. Certain businesses include disclaimer also that states no system is 100% secure and this clause can be mentioned by you as well.
Rights of the Users:
A section covering rights of the users is a must include. This particular section explains all the rights of the users like they can make amendments to the data, they can delete the data, review the information and more. This section is important for the users so that they can be assured that their privacy is protected and they can remove the personal information any time they want.
This can also be included. Even if the business has no plans to get sold, it is always a good idea to include business transfer clause to limit the liability if it happens. This way, users are aware that their personal information would be passed to the new owners in case the business is acquired by another entity.
Storage and Sharing:
Your users should know where the entire business data has to be stored, for how long that data can be retained and if that data can be transferred internationally. If you are using analytics or advertising services, this should also be mentioned in the policy.
Opting Out and Data Subject Rights:
You should explain that sharing the personal information is not mandatory and the users of the website can choose to opt out of what they share and revoke at any time.
- Let the users know what all information will be collected and for what purpose.
- People should be assured that their financial information is protected.
- If the policy is legally binding a lawyer should be hired.
- Let people know what they can do in case the policy is violated.
Here is the more elaborate view: